SHAANXI AUTO BRAND VALUE REACHES A NEW HIGH HANDE AXLE IS LISTED FOR THE FIRST TIME IN 2024 "CHINA'S 500 MOST VALUABLE BRANDS"

On June 19, the 21st World Brand Congress hosted by the World Brand Lab was held in Beijing. At the meeting, the list of "China's 500 most valuable brands" in 2024 was released, Shaanxi Automobile was listed for 18 consecutive years with a brand value of 50.656 billion yuan, an increase of 17% over last year, and Hande Axle was listed for the first time with a brand value of 15.926 billion yuan.

In the face of ever-changing market challenges and opportunities, Shaanxi Auto has always taken innovation as the core driving force, committed to providing efficient, environmentally friendly and intelligent commercial vehicle products for the market, and has successively cultivated well-known product brands such as "Shaanxi Auto", "Hande", "SHACMAN", "Yan 'an", "Delong", "Zhiyun", "Tianxingjian" and "Zhide", which have won wide recognition from the industry and consumers. In 2021 and 2023, Shaanxi Automobile won the nomination award of "China Quality Award" twice.

In the future, Shaanxi Automobile will continue to actively explore the road of brand building, and is determined to accumulate new experience and achieve new breakthroughs in the new development path of "from made in China to created in China, from China to China's speed to China's quality, and from Chinese products to Chinese brands", and create a high-quality model for the construction of China's brand power.

(Qin Feng/China Daily Shaanxi Bureau | Zhou Yi)

Source: chinadaily.com.cn